Аннотация
Привлекательность туристской дестинации широко признается одним из ключевых факторов, определяющих ее способность привлекать туристов, генерировать доходы от туризма и способствовать устойчивому развитию туристической экономики. Поэтому данная тема привлекает значительное внимание в сфере туристских исследований как со стороны отечественных, так и зарубежных ученых. Цель настоящего исследования заключается во всестороннем обзоре и оценке особенностей исследований привлекательности туристских дестинаций в России. В частности, в исследовании анализируются научные работы, опубликованные в журналах, включенных в перечень Высшей аттестационной комиссии (ВАК) Российской Федерации. Для достижения исследовательской цели авторы объединили методы анализа документов и контент-анализа, а также применили процесс PRISMA для систематического сбора, отбора и обобщения соответствующих исследований. Результаты показывают, что исследования привлекательности туристских дестинаций в России сосредоточены на четырех основных направлениях: (1) разработка и предложение решений по повышению привлекательности туристских дестинаций; (2) выявление и оценка факторов, влияющих на привлекательность туристских дестинаций; (3) измерение и оценка привлекательности регионов, территорий и городских пространств России; и (4) изучение инвестиционной привлекательности туристских дестинаций. На основе обобщения существующих результатов исследований в статье выявлены некоторые ограничения российских исследований по сравнению с международными тенденциями, а также предложены перспективные направления для будущих исследований.
Библиографические ссылки
1. Bogolyubova, S. A., & Bogolyubov, V. S. (2018). Sovremennye faktory i problemy privlekatel’nosti Rossii kak turistskoy destinatsii dlya kitayskikh turistov [Modern factors and problems of Russias’ attractiveness as a tourist destination for Chinese tourists]. Azimut nauchnykh issledovaniy: ekonomika i upravlenie [Azimuth of scientific research: economics and management], 7(4), 48–52. (In Russ.).
2. Buzulukova, E. V. (2018). Turisticheskaya privlekatel’nost’ regionov Tsentral’nogo federal’nogo okruga v internete [Tourist attractiveness of the regions of the central federal district on the internet]. Vestnik Moskovskogo universiteta. Seriya 6. Ekonomika [Moscow University Economics Bulletin], 3, 91–108. (In Russ.).
3. Chi, N. N. (2025). Resheniya po povysheniyu privlekatel’nosti turisticheskikh destinatsiy: analiz prakticheskikh issledovaniy za rubezhom [Solutions for enhancing the attractiveness of tourist destinations: An analysis of practical studies abroad]. Sovremennye tendentsii i perspektivy razvitiya turizma v Rossii: bezopasnost’, transportnaya logistika, servis [Modern Trends and Prospects for Tourism Development in Russia: Safety, Transport Logistics, and Service]: Proceedings of the XXII International Scientific Conference]. Omsk: Omsk State Technical University, 181. (In Russ.).
4. Cho, V. (2008). Linking location attractiveness and tourist intention. Tourism and Hospitality Research, 8(3), 220–224.
5. Cracolici, M. F., & Nijkamp, P. (2009). The attractiveness and competitiveness of tourist destinations: A study of Southern Italian regions. Tourism management, 30(3), 336–344.
6. Erkenova, B. A. (2008). Otsenka turisticheskoy privlekatel’nosti gornogo kurortas pomoshch’yu funktsii poleznosti. Model’ migratsii turistov [Assessment of the tourist attractiveness of a mountain resort using a utility function: a model of tourist migration]. Izvestiya Rossiyskogo gosudarstvennogo pedagogicheskogo universiteta im. A. I. Gertsena [Izvestia: Herzen University Journal of Humanities & Sciences], 69, 330–332. (In Russ.).
7. Formica, S., & Uysal, M. (2006). Destination attractiveness based on supply and demand evaluations: An analytical framework. Journal of Travel Research, 44(4), 418–430.
8. Gearing, C. E., Swart, W. W., & Var, T. (1974). Establishing a measure of touristic attractiveness. Journal of travel Research, 12(4), 1–8.
9. Glebova, I. S. (2010). Analiz turisticheskoy privlekatel’nosti goroda i vozmozhnosti ee povysheniya (na primere g. Kazani) [Analysis of the tourist attractiveness of a city and possibilities for its improvement (a case study of Kazan)]. Uchenye Zapiski Kazanskogo Universiteta. Seriya Gumanitarnye Nauki [Kazan Journal of Historical, Linguistic, and Legal Research], 152(4), 214–227. (In Russ.).
10. Hong-bumm, K. (1998). Perceived attractiveness of Korean destinations. Annals of tourism research, 25(2), 340–361.
11. Hu, Y., & Ritchie, J. B. (1993). Measuring destination attractiveness: A contextual approach. Journal of travel research, 32(2), 25–34.
12. Kazakova, K. S. (2025). Metodicheskie podkhody k otsenivaniyu potentsiala sfery turizma i rekreatsii Rossiyskoy Federatsii [Methodological approaches to assessing the potential of the tourism and recreation sphere of the Russian Federation]. Ekonomika i upravlenie: problemy, resheniya [Economics and management: problems and solutions], 14(2), 96–105. (In Russ.).
13. Khudyakova, E. B., & Sokolova, I. N. (2025). Puti povysheniya investitsionnoy privlekatel’nosti regiona na primere razvitiya turizma [Ways to increase the investment attractiveness of a region for the development of tourism]. Sotsial’no-ekonomicheskoe upravlenie: teoriya i praktika [Socio-economic management: theory and practice], 21(4), 47–54. (In Russ.).
14. Kiryanova, L. G. (2011). Model’ konkurentosposobnosti turistskoy destinatsii [The model of tourist destination competitiveness]. Izvestiya Tul’skogo gosudarstvennogo universiteta. Ekonomicheskie i yuridicheskie nauki [Proceedings of Tula State University. Economic and Legal Sciences], 2–1, 94–103. (In Russ.).
15. Kondrateva, S. V. (2022). Natsional’nyy turisticheskiy reyting rossiyskikh regionov: tipologicheskoe raznoobrazie [National tourist rating of Russian regions: typological diversity]. Vestnik Rossiyskogo universiteta druzhby narodov. Seriya: Ekonomika [RUDN journal of economics], 30(1), 45–56. (In Russ.).
16. Krešić, D. (2007). Faktori atraktivnosti turističkih destinacua u funkciji konkurentnosti [Factors of attractiveness of tourist destinations in the function of competitiveness]. Acta turistica, 19(1), 45–82. (Hr.).
17. Li, K. X., Jin, M., & Shi, W. (2018). Tourism as an important impetus to promoting economic growth: A critical review. Tourism management perspectives, 26, 135–142.
18. Lue, C. C., Crompton, J. L., & Stewart, W. P. (1996). Evidence of cumulative attraction in multidestination recreational trip decisions. Journal of Travel Research, 35(1), 41–49.
19. MacKay, K. J., D. R. Fesenmaier (1997). Pictorial element of destination in image formation. Annals of Tourism Research, 24(3), 537–565.
20. Mayo, E. J., and L. P. Jarvis. (1981). Psychology of Leisure Travel. Boston: C.B.I. Publishing Co., 191–223.
21. Melnikova, E. V., Fadeeva, E. A., & Mineev, M. A. (2023). Privlekatel’nost’ destinatsii: demograficheskiy aspekt [Attractiveness of the destination: demographic aspect]. Primo Aspectu, (4), 25–30. (In Russ.).
22. Morozov, M. A., & Voit, M. N. (2013). Konkurentosposobnost’ turistskoy destinatsii, analiz ee osnovnykh konkurentnykh preimushchestv [Competitiveness of a tourist destination: Analysis of its main competitive advantages]. Sovremennaya konkurentsiya [Modern Competition], 3, 82–92. (In Russ.).
23. Peng, Y. T., Saboori, B., Ranjbar, O., & Can, M. (2023). Global perspective on tourism-economic growth nexus: The role of tourism market diversification. Tourism Planning & Development, 20(5), 919–937.
24. Pompurová, K., Šimočková, I., & Rialti, R. (2024). Defining domestic destination attractiveness: Gen-Y and Gen-Z perceptions. Current Issues in Tourism, 27(12), 2004–2022.
25. Prokhorova, O. V. (2024). Turisticheskaya privlekatel’nost’ regiona – otsenkam glazami potrebitelya [Tourist attractiveness of a region: evaluation through the eyes of consumers]. Vestnik Moskovskogo finansovo-yuridicheskogo universiteta MFYuA [Herald of the Moscow university of finance and law MFUA], 2, 252–271. (In Russ.).
26. Ritchie, J. B., & Zins, M. (1978). Culture as determinant of the attractiveness of a tourism region. Annals of tourism research, 5(2), 252–267.
27. Rogach, O. V. (2019). Analiz faktorov formirovaniya turisticheskoy privlekatel’nosti munitsipal’nykh obrazovaniy [Analysis of factors in the formation of tourist attractiveness of municipalities]. Urbanistika [Urban Studies], 1, 102–110. (In Russ.).
28. Sharikov, V. I. (2014). Investitsionnaya privlekatel’nost’ turistskoy destinatsii Moskovskoy oblasti [Investment attractiveness of the tourist destination of the Moscow Region]. Vestnik RMAT [Vestnik RIAT], 2, 64–69. (In Russ.).
29. Shichkova, E. V., Stepchenkova, S. O., Rykhtik, M. I., Golubin, R. V., & Petrova, O. V. (2017). City brand in the context of tourist attractiveness: the case-study of Nizhny Novgorod. Servis v Rossii i za rubezhom [Services in Russia and Abroad], 11(1), 58–72. doi: 10.22412/1995-042X11-1-6. (In Russ.).
30. Sun, Z., Liu, L., Pan, R., Wang, Y., & Zhang, B. (2025). Tourism and economic growth: The role of institutional quality. International Review of Economics & Finance, 98, 103913.
31. Telicheva, E. G., Nam, T. S. (2020). Vyyavlenie pokazatelei, vliyayushchikh na investitsionnuyu privlekatel’nost’ turistskogo regiona (na osnove korrelyatsionno-regressionnogo analiza) [Identification of Indicators Affecting the Investment Attractiveness of the Tourist Region: Applying a Correlation and Regression Analysis]. Regional’naya ekonomika: teoriya i praktika [Regional economics: theory and practice], 18(2), 301–314. (In Russ.).
32. Terentyeva, E. V., Pigaleva, M. N., Gopienko, S. A., & Kulgachev, I. P. (2022). Territorial’nyy marketing kak instrument povysheniya turistskoy privlekatel’nosti malykh gorodov (na primere g. Plyos) [Territorial marketing as a tool for increasing tourist attractiveness of small towns (on the example of Plyos)]. Vestnik Akademii prava i upravleniya [Bulletin of the Academy of Law and Management], 1, 132–138. (In Russ.).
33. Thio, S., Jokom, R., & Widjaja, D. C. (2024). The contribution of perceived food consumption value on destination attractiveness and revisit intention. Journal of Culinary Science & Technology, 22(4), 727–743.
34. Usmanov, I. Yu., Solodilova, N. Z., Winkelman, D. A., Goncharov, A. S., Lebedev, A. I., Shaybakova, E. R., & Matveeva, L. D. (2014). Kul’turnye landshafty Ufy i turisticheskaya privlekatel’nost’ goroda [Cultural landscapes of Ufa and the tourist attractiveness of the city]. Vestnik Akademii nauk Respubliki Bashkortostan [Herald of the academy of sciences of the Republic of Bashkortostan], 19(4), 64–70. (In Russ.).
35. Wiegel, N.L. (2024). The role of media and social networks in shaping the image of the city and its tourist attractiveness. Service plus, 18(1), 116–127. DOI: 10.5281/zenodo.10968275. (In Russ.).
36. Vostrova, E. I. (2021). Sotsial’no-kommunikativnaya tekhnologiya povysheniya turisticheskoy privlekatel’nosti regionov Rossii (na primere turisticheskikh peredach i reklamy na televidenii) [Socio-Communicative Technologies Increasing Tourist Attractiveness of the Russian Regions (on the Example of Tourist Programs and Advertising on Television)]. Gosudarstvennoe upravlenie. Elektronnyi vestnik [Public Administration. E-journal (Russia)], 87, 72–82. (In Russ.).
37. Zakharov, A.N., & Ignatiev, A.A. (2018). Ustoychivyy turizm kak osnova povysheniya konkurentosposobnosti turistskikh destinatsiy [Sustainable tourism as the basis for improving competitiveness of tourist destinations]. Rossiyskiy vneshneekonomicheskiy vestnik [Russian Foreign Economic Journal], 11, 39–46. (In Russ.).

Это произведение доступно по лицензии Creative Commons «Attribution-ShareAlike» («Атрибуция — На тех же условиях») 4.0 Всемирная.
